Dusty Devices

August 27, 2008

A rattling post by FierceWireless.com reported that only 3% of people, surveyed globally by Nokia, recycled their mobile phones. The numbers work out like this: 4% toss them in the landfill (Gasp!); the majority, 44%, just keep them hanging around the house; 16% pass them to friends or family (could be considered recycling); and the remaining 16% sell them.

Okay, those numbers only add up to 83%. We’re not sure what happens to the other 17%, but you can be sure they’re not recycled. Nearly 1/2 of Nokia’s 6,500 respondents from 13 countries didn’t even know recycling mobile phones was possible.

An answer to improving consumer participation in cell phone recycling programs may be in promoting the “7 Benefits of Recycling” outlined by Pace Butler Corporation.

(1) There’s money in recycling! Cell phone recycling has become a great fundraiser for non-profits but the average consumer can take advantage too. Pace Butler pays up to $50 per phone!

(2) Conservation. Landfill experts battle daily to contain the avalanche of garbage we consumers produce.

(3) Energy Efficiency. 20 aluminum cans can be created using the same energy to make on new can.

(4) Community Building. Recycling programs and organizations are a great place to meet new friends.

(5) Jobs. Recyling 10,000 tons of waste creates 36 jobs; landfilling only 6 jobs; incinerating only one.

(6) Stronger Economy. On a nationwide scale, recycling has a huge impact including job creation and energy and resouce conservation.

(7) Be Earth Friendly. No one wants dangerous chemicals in our water or toxic emissions in our air.

Recycling isn’t just for tree-huggers anymore. There’s gold in them-thar’ hills…of trash!

Have you met the Wizard?

August 27, 2008

Wireless Association has a new pony in its stable of member services, the Wireless Association Inventory Wizard.

With the Wizard’s online inventory system, company benefits include: a user-friendly interface allowing uploads and edits of multiple product listings with a single click; 24/7 access from any location, worldwide; and a simple click to download, or email to customers, a PDF file of the entire inventory.

Paired with Wireless Association’s cleanly-designed Trade Floor, the Inventory Wizard makes short work of listing products online. Wizard users’ full inventories are fully searchable via the Wireless Association trading floor. Wassociation.com members can also view a participating company’s entire inventory seperate from the competition by navigating to the company’s exclusive inventory listing, branded with the company’s logo and contact information.

The service is available to paid members and promises to open new doors to help distribution companies streamline and enhance inventory flow.

CTIA WIRELESS I.T. & ENTERTAINMENT 2008

August 27, 2008

Looking for the best value in wireless?

For as little as $75 you can experience CTIA
WIRELESS I.T. & Entertainment, the largest wireless data event in the Internet, wireless and telecommunications industries.

With a focus on wireless data applications, software development, network architecture and solutions, CTIA WIRELESS I.T. & Entertainment 2008 is where professionals across various industries will see first-hand how wireless data technology is applied to a multitude of business solutions.

As an attendee, you’ll explore over 300 exhibits plus international and special technology pavilions showcasing ground-breaking innovations and creative solutions. Your pass will gain you access to partner seminars including “M2M: Walled Garden or Open Range?,” “How Mobility Can Transform Your Enterprise,” and “Mobile Jam Session,” and access to our keynote sessions featuring industry icons and entrepreneurs that are shaping and leading the technology space.

Become a part of tomorrow’s wireless industry… today! Register me now!

Wireless Association is a proud sponsor of CTIA WIRELESS I.T. & Entertainment 2008

An Intelligent Li-ION

August 27, 2008

Imagine a mobile phone battery with an internal computer that can detect and relay problems to the user. Dream no more. In 2009, the NTT DoCoMo Li-ION battery pack will do just that and is the subject of an interesting post on Gearlog.com.

The Wireless Japan 2008 conference, July 22-24, 2008, showcased the Li-ION featuring an 8-bit microcomputer embedded onto the pack which monitors the battery measuring voltage, temperature, deterioration, battery level, and more, then projects the diagnosis onto the cell phone screen. The Li-ION reminds the user to recharge it, tells when it needs repairs, or even when it needs to be replaced.

CNET.com’s Phone Battery Life Chart Review features comparative, online results of talk-time tests on battery brands from Audiovox to Sony Ericsson.

CNET’s latest review confirms among the most annoying aspects of real-world mobile phone ownership are batteries dying during important calls and low power when there’s no place to recharge.

Too good to be true? Well maybe. TechOn: Tech News Straight From Asia reports all this innovation was developed in response to explosion and fire accidents of Li-ION secondary battery packs occuring in 2006 and 2007.

To enhance reliability, the Li-ION battery pack stores the diagnosis results on the pack itself, rather than the cell phone, erasing worries about transferring from an old to new model.

A battery that tells you when to run to the shop for help? Goodbye battery woes. Li-ION roars!

What product is your company’s hottest seller?

August 13, 2008

Yahoo! Tech calls today’s bounty of cell phone options irresistible. Smart phone prices are dropping. Nearly every manufacturer features an MP3 music phone. Products are loaded with more features than ever before.

Which brand is calling for your customers?

View Results

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T-Mobile Wins Cases Against Pre-Paid phones distributors

August 11, 2008

T-Mobile announced that it has won two separate cases in Texas involving traffickers of its pre-paid phones. The traffickers purchased T-Mobile phones in bulk, discarded the original packaging, hacked them, and then resold them at a profit. T-Mobile won an injunction against the plaintiffs, which prohibits them from buying phones in bulk in the future. If the defendants violate the injunctions, they will be subject to fines. One set of defendants were fined $6.5 million. T-Mobile is pursuing similar cases in federal courts across the U.S. The first carrier that successfully sued was Virgin mobile. When Virgin mobile won the case, the rest of the carriers followed.

This should caution wholesale distributors, involved in exporting pre-paid handsets to foreign markets, of the rigorous consequences.

Smartphones lead 15% gain in handset shipments

August 6, 2008

Boosted by energetic competition for high-end cell phones and strong growth in emerging markets — especially the Asia/Pacific region — the number of handset shipments grew 15% in the latest quarter, according to IDC’s phone-tracker report. In North America, phone makers enjoyed healthy gains because of fierce activity before Apple’s launch of its new iPhone, and globally smartphone shipments rose close to 40%, compared with 10% for all other handsets. InformationWeek (07/31)

Motorola Rollercoaster

August 4, 2008

The Motorola brand is the stuff of legends. Yet, after its recent
roller-coaster trajectory, does it have the stamina to ride out the course
or has it already veered tragically off course?.

It’s not as if handset manufacturers haven’t had to suffer through topsy-turvy times. Even Nokia, the world’s top manufacturer, struggled through a turnaround as recently as 2004. Motorola itself has seen its share of ups and downs. It was late to the digital handset game. It didn’t have an immediate follow-on to the StarTAC. It suffered throughout the dot-com bomb, laying off thousands of employees.

But this time, the situation is much more dire. The Motorola brand is still seemingly untarnished when it comes to its government and public safety products, as well as cable set-top boxes. The attention is centered on the handset division, which just four or five years ago was riding the RAZR high. Now, plans call for spinning off the handset unit, or possibly even selling it, although analysts say they don’t see anyone willing to step forward on that score.

Analysts also say it’s hard to point to one cause of the current handset unit calamity, although they agree what the company really needs is a strong, innovative new product offering.

“It’s a crime,” said Roger Entner, analyst at Nielsen IAG. “It’s more than a shame. It was the second-largest wireless handset manufacturer, and the thing imploded … So many missteps, so many that this will be a Harvard Business Review case study one day and the students will say it’s impossible this happened this way. It’s one of those head-scratchers, where you’re like, Holy Cow … Where reality is stranger than fiction.”

Motorola declined to comment for this story, referring to its July 31 Q2 financial release for updates on its progress. In a previous conference call announcing Q1 results, management said changes were under way and CEO Greg Brown referred to upcoming new products in the somewhat ambiguous categories of messaging and touchscreens. Leading up to July 31, analysts were not optimistic that the handset division had hit rock bottom in Q1.

SHELF SPACE
Motorola’s shelf space at carrier stores moved down from18% in May to 15% in June, according to a survey by Avian Securities analysts. The Q has lost much of its early luster, replaced by such devices as Research In Motion (RIM) BlackBerry Pearls and Curves, the Apple iPhone 3G and Samsung Blackjack, said Avian analyst Matthew Thornton.

A few years ago, when Thornton and colleagues called to survey stores about their top-selling mobile devices, it got to the point where instead of asking, “What’s your top-selling mobile device?,” they had to re-phrase the question because the RAZR was always first. Well, not anymore.

Motorola built the clamshell market and rode that wave. The RAZR took the country by storm, but it didn’t have a follow-on for that, either. It didn’t thoroughly pick up on the consumer smartphone trend. “I think they missed this emerging growth segment and continued to ride the RAZR franchise,” Thornton said. Last-ditch efforts to right that ship, like the RAZR 2, didn’t represent enough of a change. Motorola launched the device with a price point higher than $200, while older RAZRs were going for $99 or thereabouts. “The device wasn’t interesting and the pricing was mind-boggling,” he said.

Some analysts have surmised that major U.S. carriers will lessen their exposure to Motorola handsets the rest of this year. Verizon Wireless, for one, doesn’t comment on its relationships with its handset partners, said spokeswoman Brenda Raney. Verizon as of last month was offering seven Motorola phone models in its line-up, as well as the Q. In July, Motorola and Verizon Wireless announced the Adventure V750, a rugged push-to-talk phone for extreme conditions.

While Nokia is a master at distribution worldwide and is now making inroads with carriers in the United States, a market it previously has not penetrated in a big way, Motorola a few years ago had high hopes of penetrating the low-cost handset market in emerging international markets – an area where Nokia has succeeded. Motorola pulled out of those efforts, a move analysts say didn’t help because bigger volumes mean handset makers can command better pricing. A lot of the same components that go into high-end phones are used in the low-end phones. Plus, the emerging markets are where the growth lies. “You can’t blame the iPhone,” Entner said. “The real problem for them was the low end. That’s what unraveled this thing. It’s the non-sexy stuff that kills you.”

A year ago, analysts at Raymond James & Associates thought maybe the company would turn around by the second half of 2008, but so far that hasn’t happened. “They need to do something radically different and do it profitably,” said Melissa Fairbanks, senior research associate at Raymond James. That most likely won’t happen until 2009.

MANAGEMENT MOVES
It’s difficult to say how things might have played out under different or prior leadership. Chris Galvin, grandson of founder Paul Galvin, was forced to resign in 2003 when he and the board disagreed over the company’s pace, strategy and progress surrounding its turnaround at the time. Galvin, however, was credited for returning the company to profitability and strengthening the brand.

Ed Zander, who replaced Galvin, was ousted late last year amid a very public clash with investor activist Carl Ichan, who was pushing for the handset unit spin-off. Soon after, Chief Technical Officer Padmasree Warrior left the company; she resurfaced at Cisco. In March, Stu Reed, former president of Motorola’s Mobile Devices business, was gone, as was Kenneth Keller, who had taken charge of marketing after the unexpected death of Geoffrey Frost. Last month, Motorola filed suit against ex-employee Mike Fenger, former senior vice president for Europe, Middle East and Africa, for joining Apple before his 2-year non-compete clause was up.

Such an exodus of talent isn’t likely to help morale. As of presstime, Motorola had not yet found a suitable taker for heading up the handset division. Analysts believe the company has probably moved on to its second page of wish-list candidates as it struggles to find someone willing to take the challenge. One positive effect to spinning off the handset division is it gives a CEO job candidate the chance to run his or her own show rather than being under someone else.

But not everyone is sure a spin-off is going to be successful. Analysts at Raymond James don’t believe a break-up of the company is necessarily advantageous for investors. “It doesn’t make a whole lot of sense to us,” Fairbanks said.

A comeback is not out of the question. On the plus side, “everyone has written off Motorola’s handset business, so they can fly under the radar. No one expects anything from them,” she said. They can work quietly and when they’re ready to release a hot new product, make a splash. But given no signs of one out there, not even the crumb of a rumor about a handset in the works, it doesn’t appear to be imminent.

Within the wireless industry, thousands of engineers and others cut their teeth at Motorola, and it still represents a strong brand for many despite the recent handset foibles. Martin Cooper, who joined Motorola in 1954 and was the first person to make a call on a portable cell phone in 1973, said people are much too anxious to jump on the bandwagon and point out all the troubles going on at Motorola. Cooper is now the founder and chairman of smart antenna company ArrayComm.

Before the cell phone, however, there were police radios and pagers. He remembers when a Chicago patrolman explained how the police needed to communicate when they were on the street, not just in their cars. So, while at Motorola, they built a phone they could carry with them. Then, knowing people wanted to take their phones with them, they went to work engineering the mobile phone.

Back in 1973, they didn’t imagine how many people would be carrying cell phones today, much less how many would be given away for free. “We were dreamers, and I still am, and I’m still optimistic about our industry and wireless as a whole,” he said. And what about his former employer Motorola? People are still working hard to make things better there, he said, and he wouldn’t write them off just yet.